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Tuesday, January 13, 2015

Bombay in a Bar!

By Zoya
Photography: Courtesy The Orange Lane
  
India Art n Design features Bombay Bronx by Shabnam Gupta of The Orange Lane
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The Bombay Bronx is everything that Mumbai is. In fact, one visit to the bar-n-restaurant will familiarize you with all things associated with everyday life in Mumbai…

“The Mumbai-themed bar is kitted out in almost every possible element of city kitsch,” explains the design team of The Orange Lane, and rightly so. Their client’s brief was simple: he wanted a regular go-to bar ambience, but one that would have the distinct “vibe of Bombay”.


India Art n Design features Bombay Bronx by Shabnam Gupta of The Orange Lane
Graphic wall of colloquialisms and local train handles as installation

The commercial capital of India, Mumbai is like a live-wire buzzword for success! Success of all kinds - of your dreams - your dream job; dream salary; home, spouse etc etc. The metropolis buzzes with the aspirations of its people, welcoming and adapting to the throngs that visit it on vacation; or make it their home. Consequently the fascination for its typical colloquial dialect, its cultural ethos… makes for a unique experience unlike any other city in India!

India Art n Design features Bombay Bronx by Shabnam Gupta of The Orange Lane
Mumbai local train map as ceiling element; barbed wire and tin cladding for bar counter

The bar’s design and furniture is thus, inspired by the hustle bustle of the city and broadly classified into four themes i.e. transportation, colloquialism, Bollywood and business. Local train handles hanging from the ceiling, which has a map of the railway network, BEST bus-shaped napkin holders, aluminium flooring and a half-cut auto-rickshaw, especially for those who love taking selfies, represent the mundane but fast-paced lifeline of the city. 

India Art n Design features Bombay Bronx by Shabnam Gupta of The Orange Lane
plush rexine; unfinished wall eloquently spell the cultural disconnect in society

Popular phrases and typical Mumbai snacks bring out the colloquialism of the city through graffiti and printed typography on a wall, while a sign board of the well-known Eros Cinema and a mural of Amitabh Bachchan - striking his now-famous pose from Deewar - aver to the colourful world of Bollywood.
 
India Art n Design features Bombay Bronx by Shabnam Gupta of The Orange Lane
Industrial nature and a mixed camaraderie elucidate 'Mumbai'

Meanwhile, dabbawala bar lights and dabbas as decoration under the tables besides a painting of a curvaceous Koli fisherwoman call attention to the city’s heartbeat that lies in its commerce.

India Art n Design features Bombay Bronx by Shabnam Gupta of The Orange Lane
Irani style billing counter

India Art n Design features Bombay Bronx by Shabnam Gupta of The Orange Lane
Gola-cart installation

Several other elements have been thrown in this colourful and bright bar such as Irani cafe-inspired blackboard with “rules of the restaurant” and wood-and-glass cupboard. White sculptures of pigeons trapped in barbed wires behind the bar resemble the ‘kabutarkhana’ of Mumbai and a large installation of naked bulbs with wires entangled and connected to an open Reliance meter box refer to the “electricity chori (theft)” that everyone in Bombay is well versed with.


India Art n Design features Bombay Bronx by Shabnam Gupta of The Orange Lane
The spirit of Mumbai - business, Bollywood, transport and colloquialism


Marble-top tables, bentwood chairs, taxi-style sofa seats, blasted granite flooring, a printed vinyl wall, an ‘incomplete’ brick wall and exposed RCC ceiling with open conduits refer to the industrial nature, while the furniture is upholstered in glossy rexine… these and other disparate elements effectively call one’s attention to the cultural divide that is Mumbai; a symbolic poignant message wrapped in a bauble of fun!

1 comment :

  1. Lynn Wilkerson, President at Great Big SignsJanuary 14, 2015 at 12:05 PM

    Good design. We do this type of work regularly & are never bored.

    ReplyDelete

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