The Cutting Edge

By Savitha Hira

Photography: Courtesy Trescent Lifestyles

 

Trescent Lifestyle, Mumbai

Mumbai’s ‘interiors hub’ Raghuvanshi Mills plays host to Trescent Lifestyles – a store that breathes its products – Sound, Technology and Home Theatres!

LABEL Ritu Kumar –Identity India

By Nikita Peer

Photography: Courtesy the designer

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Her style and the ability to take Indian aesthetics and craftsmanship and translate them into contemporary silhouettes are unique attributes that crown the Ritu Kumar brand. With over 35 stores across the country, both her haute couture and prêt collections epitomize Indian identity in a global spectrum. 

Add summer style to your home

By Chirag Sharma

Photography: Courtesy World Wide Web

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Summer is here; and with the heat, it also brings in a lethargy that can be driven away with vibrant tones, pastel hues and a touch of lightweight fabrics around the home.

Fashionable Uniforms

By Udita Chaturvedi

Photography: Courtesy the designer; tajvivanta.com 

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With uniforms as important and significant harbingers of the hospitality industry, fashion forays in its interiors, dress-code and stylized ambiances, have, and continue to reign as the cutting-edge mantras – the aces that build recall value! 

Memes – Versatile!

By Preet Rajdeo

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Memes are no longer mere ‘imitations’ for a passing laugh. We see their rampant use in conveying deep thought processes in a light-hearted manner, sans compromising the impact. IAnD does a little think-aloud…